Australian Multi-Screen Report

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AUSTRALIA’S FIRST EVER MULTI-SCREEN REPORT REVEALS EVOLUTION IN TELEVISION VIEWING

New technologies such as personal video recorders (PVRs), Internet-delivered video, tablets and smartphones, coupled with burgeoning up-take of digital terrestrial television (DTT), are increasingly impacting Australians’ television viewing habits.

The first Australian Multi-Screen Report – compiled collaboratively by global information and measurement company, Nielsen, and Australia's official television audience measurement providers, OzTAM and Regional TAM – shows the extent to which new technologies are stimulating and enhancing viewing of broadcast content (‘video’) beyond conventional television sets.

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