May 15, 2012 Innovations in technology, a multitude of connected devices, and evolutions in the media distribution landscape have provided more ways than ever to consume media across different screens, whether at home, at work, or on-the-go.
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May 10, 2012 How consumers are engaging with TV and video content has changed dramatically in recent years, a fact underscored by the digital elements of this year’s Upfronts and the emerging Newfronts. In this webinar, Nielsen tackles the evolving TV landscape—particularly who’s watching what, and on which device—and help content providers and advertisers alike understand what these changes mean for them and how to best connect with consumers, wherever they might be tuning in.
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May 2, 2012 Consumers are shifting to new technologies and devices that make it easier for them to watch the content they want whenever and wherever is most convenient for them, signaling the continuing evolution the traditional TV home.
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May 1, 2012 Global consumer confidence increased five index points to 94 in Q1 2012, according to the latest online survey findings from Nielsen.
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April 26, 2012 The latest private brand sales trends to see where private brands are finding success and retailer innovation from pre-store to in-store.
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April 17, 2012 State of the Hispanic Consumer: The Hispanic Market Imperative report about the US Hispanic population as well as distinct product consumption patterns.
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April 9, 2012 After a boost in ad spending in Q3, advertisers show more caution in Q4. Download the report for more on global advertising trends, ad spend and ad budgets.
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April 5, 2012 Fresh Ideas for Growth: Perishables and Profitability webinar for retailers and manufacturers. Link shoppers needs for Fresh with Center store categories.
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April 4, 2012 Consumer confidence has driven market rallies, lifted corporate profits & toppled political regimes; geography alone no longer defines emerging markets-consumer trends do.
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April 3, 2012 Nielsen knows how Africans think, buy, and consume media through extensive research into the retail infrastructure to understand the diversity of the African consumer.
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