News Center | 02-10-2024
2024 Vice Presidential Debate Draws Over 43 Million Viewers
NEW YORK – October 2, 2024 – An estimated 43.15 million viewers watched the CBS News Vice Presidential Debate across…
News Center
News Center | 01-10-2024
Nielsen data reveals finance industry’s top ad spenders as ad investment for the sector jumps more than 9%, year-on-year
Nielsen reveals the top ad spenders in Australia’s finance industry, with ad investments increasing by 9% year-on-year….
News Center | 01-10-2024
Nielsen launches deduplicated YouTube CTV campaign measurement in Japan
Tokyo, Japan – September 17, 2024: Nielsen, a global leader in audience measurement, data and analytics, has today…
News Center | 01-10-2024
Nielsen launches deduplicated YouTube CTV campaign measurement in the Philippines
Nielsen has announced the expansion of YouTube Connected TV (CTV) ads measurement to now include deduplication in the…
News Center | 30-09-2024
Nielsen data shows podcasts more popular than ever with Australian audiences as number of older listeners jumps 49% in just 12 months
Nielsen’s latest data reveals a surge in podcast popularity among Australian audiences, with listenership up 16%…
News Center | 26-09-2024
Gracenote and Amagi join forces to streamline FAST go-to-market for content publishers
New agreement between leaders in content metadata enrichment and FAST playout enablement speeds the path to content…
News Center | 24-09-2024
Paris Olympics Lead NBCUniversal to Gold Medal Performance in Nielsen’s August Media Distributor Gauge
NBCU achieves 13.4% of TV, largest share by a media company since tracking began in November 2023. NBC broadcast…
News Center | 18-09-2024
Nielsen launches Advanced Audiences, enhancing digital campaign precision, reach and effectiveness across Australia and New Zealand
Discover how Nielsen’s new Advanced Audiences, powered by Nielsen Consumer & Media View (CMV), is revolutionising…
News Center | 17-09-2024
The Gauge: Olympics Drive Big Increases for NBC and Peacock, Fuel Above Average TV Viewership in August
NEW YORK – September 17, 2024 – Television viewing in August was defined by the undeniable influence of the 2024…
News Center | 12-09-2024
Nielsen & Video Research renew partnership with goal of cutting-edge, de-duplicated cross-media measurement solution for Japan
Discover how Nielsen and Video Research are renewing their strategic partnership to deliver a groundbreaking,…
