Insights | 31-05-2024
The power of news media: An important platform to reach Asian Americans in an election year
In this election year, brands have the opportunity to connect with Asian American audiences through news.
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In this election year, brands have the opportunity to connect with Asian American audiences through news.
In this article we dive into how to measure digital audiences and campaigns, the different types, and how it ladders into…
While the media industry has been using impressions for years, the transition to impressions for complete and comparable…
Big data sets don’t have rich details about actual people—from age, to income, to race and ethnicity—the way you do…
As the media industry plans for a future without third-party cookies, many are quick to jump to the implications for…
Given the hyper-connectivity, rising device and channel fragmentation, it’s critical for the industry to know more about…
2020年8月時点で、月間100万人以上がスマートフォンから利用しているマンガサービスは16サービスありました(2018年8月時点では10サービス)。上位10サービスの利用者数は2,173万人で、この2年間に83%増加していました(2018年8月時点では、上位10サービス利用者数は1,189万人)。…
Despite being thrust into the work-from-home experience with little prep time, new remote workers not only adapted, but…
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